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Do I need a lead magnet writer?

If you want to grow your email list, a lead magnet is essential. As a lead magnet writer, I can help you create an effective lead magnet to draw your ideal readers into your business.

Whether you need help discovering your best options for a lead magnet or you need someone to write a lead magnet on your behalf, I can help you find what will resonate with your audience.

What is a lead magnet?

A magnet attracts white paper cutouts of people. Image: AndreyPopov on Canva Photos
A magnet attracts white paper cutouts of people. Image: AndreyPopov on Canva Photos

Lead magnets offer your readers a free incentive to sign up for your email newsletter. They’re often short but substantial, providing your audience with a glimpse of exactly how you can help them.

Lead magnets are typically sent as PDFs to a new subscriber.

Lead magnets can take these forms:

  • Guides / How tos
  • Checklists
  • Templates
  • Recommended tools
  • “Best of” compilation

Depending on the type of lead magnet, the length can vary from 500 words to 20,000 words. Shorter is often better.

However, longer lead magnets can be turned into ebooks made available on digital distribution sites like Amazon, further increasing your reach and credibility.

If you’re interested in having a lead magnet created for you, please complete this intake form.

How much does creating a lead magnet cost?

Pricing begins at $750 for a simple PDF of fewer than 2,000 words. The cost varies based on the scope of the project.

All lead magnets include:

  • One-on-one virtual meetings to discuss your audience and brainstorm lead magnet ideas
  • Compiling and editing content (if repurposing previous material)
  • Simple formatting and design
  • A finished PDF

For an additional cost, you may also request:

  • Ghostwriting
  • Advanced formatting and design
  • A finished ebook published on Amazon

Since every project requires something unique, all prices are custom-quoted.

Start the process today of creating a lead magnet by completing this intake form.